Build the Foundation for Scalable Growth

At iChannel, we help ambitious small and medium-sized enterprises (SMEs) unlock predictable and profitable growth. Together with our clients, we turn strategy into execution—supported by data, driven by results.

Whether you're preparing for international expansion, launching a new solution, or aiming to improve sales efficiency, we design and operationalize revenue models that deliver measurable business impact.

For CEOs & Boards
We translate your vision into scalable go-to-market strategies, ensuring cross-functional alignment and faster execution. Expect transparency, speed, and a plan your teams can execute.

For CFOs
We co-create a sales plan that aligns budget with sales targets, product strategy, pricing, and GTM resource allocation. We also build the data infrastructure that improves forecast accuracy, pipeline health visibility, and return on GTM investments. We link planning to outcomes and bring cost control to commercial execution.

For CROs & Sales Leaders
We operationalize your GTM strategy with playbooks, tools, and high-performing teams. From SDR setup to partner enablement, we make your commercial engine predictable and scalable.

Our Services

Organized across four pillars—Strategy, Planning, Enablement, and Execution—our approach is always powered by Data and built for outcomes.

1. Strategy

Unlock new growth opportunities with focused strategic guidance.

Services

• Ideation Workshop
  Discover new markets, segments, and monetization opportunities through structured ideation sessions with your leadership team.

• GTM Strategy Sprint
  Co-develop a go-to-market blueprint—from ICP definition to channel strategy—anchored in business impact and internal alignment.

What you get
A documented growth thesis, value proposition map, and directional business case to align stakeholders.

2. Planning

Set your commercial organization up for repeatable execution.

Services

• GTM Quick Scan
  Assess your current commercial readiness—from CRM and sales funnel to messaging and metrics—and identify key gaps.

• GTM Planning
  Turn your GTM strategy into a phased, resourced plan including team roles, partner strategy, and key milestones.

What you get
A detailed GTM roadmap with resource plan, budget estimate, and ROI model.

3. Enablement

Empower your team with tools, processes, and guidance to win.

Services

• Tech Stack Embedding
  Integrate CRM, marketing automation, and sales enablement tools to support your GTM playbook.

• Playbook Design
  Standardize sales, marketing, and CS processes across the buyer journey—from prospecting to upsell.

• Training & Coaching
  Upskill commercial teams with hands-on coaching tailored to your business model and customer journey.

What you get
A configured tech stack, documented playbooks, and trained teams ready to execute. Revenue Operations plays a key role by creating one common language across marketing, sales, customer success, finance—and HR—aligning goals, metrics, and processes. It fosters a culture of shared accountability and unites fragmented efforts into a single high-performing revenue team. A strong relationship with Finance and HR is especially critical—from budgeting the tech stack to hiring plans, capacity modeling, compensation design, and performance management, a shared operating rhythm ensures aligned execution and organizational readiness.

We also help you understand and instrument the customer journey—from initial awareness to post-sale success. Revenue Operations ensures that every stage of the journey is mapped, measured, and monitored across systems. By simplifying KPIs, integrating data sources, and anticipating future needs, we remove friction for both customers and internal teams. Automation plays a key role—reducing manual effort and ensuring timely, accurate insights that drive commercial decisions.

4. Execution

Activate your GTM motion with hands-on commercial support.

Services

• Sales Execution
  We deploy or augment your sales team with experienced business developers and partner managers.

• Marketing Support
  From campaigns to content, we provide interim or fractional support to drive awareness and generate demand.

• Revenue Operations
  We establish commercial operations that support predictable pipeline, account growth, and CRM hygiene.

What you get
Pipeline growth, shorter time-to-market, and reduced ramp-up time through experienced, hands-on support.

Powered by Data: Revenue Insights

All our services are backed by our Revenue Insights data platform—providing decision-makers with the clarity they need.

Capabilities

• Data Analytics & KPI Frameworks

• CRM & Marketing Automation Embedding

• GTM Dashboards & Forecasting

• Data Mart Design & Engineering

Why it matters
Data is the foundation of modern GTM. We ensure your strategy, execution, and reporting are aligned and actionable.

What you get
Real-time visibility, improved forecast accuracy, and best-practice dashboards for leadership teams.